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Promoting Your 3D Prints
3D printing has allowed anyone to become an entrepreneur. With a 3D printer, you can start your own business today. From toys to customized car parts, the market offers massive opportunities. The hardest part about starting a business like this is often promoting your product. If you want people to find and purchase what you’ve created, you need to market it. The same goes for items listed on the JawsTec Marketplace.
Promoting Your Item
Half the battle is simply creating and posting your item. One advantage of uploading to the JawsTec Marketplace is the branding that comes with it. JawsTec is already a recognized 3D printing company that actively promotes itself. By posting on the JawsTec Marketplace, you gain the benefit of that existing traction. This doesn’t mean you’ll automatically have major prospects, though—you’ll still need additional outlets to promote your print.
The simplest way to promote your print is to share a link on social media. Start by asking family and friends to check out your products. Even if they aren’t the ones buying, they might know someone who is—or they may repost your link to give you an even wider reach. Social media is one of the most important tools in modern-day marketing.
Beyond traditional platforms, sites like Reddit and Thingiverse are also great places to post your prints. Many people now search Reddit for recommendations and buying advice. By posting in the right subreddits, you can get your prints in front of people actively looking for them. Thingiverse, as mentioned above, is an online hub for 3D-printed objects and ideas. Posting there gives you the added benefit of an established domain to help back your product.
Optimizing for Search
Another way to push your product is to optimize it for web searches. Within the JawsTec Marketplace, you can include a short bio about your print. This is the perfect place to apply search engine optimization (SEO). SEO ensures your product is more visible to customers. By thinking through the customer’s search process, you can make sure they find your item.
Use terms they would naturally search for along with useful information. For example, if your customer is searching for “3D printed remote control car parts,” include that phrase naturally in your description: “This is a replacement remote control car part created with 3D printing.”
Final Thoughts
Promoting a product is often overlooked in spaces like this. The key is identifying your target customer and tailoring your marketing efforts toward them. Working with an established marketplace like JawsTec gives you the benefits of brand recognition, a strong domain, and added support to help promote your prints.